📋 About the Brand
Peacock Crackers is a Sivakasi-based fireworks retail and online distribution brand. The company provides a wide range of fireworks products, including sparklers, fountains, rockets, fancy crackers, and Diwali gift packs. The brand started its online crackers business in 2009 and expanded through dealer/distributor partnerships.
🏢 Business Information
Company NamePeacock Crackers
CEO / FounderRadhakrishnan Senthilkumar
DesignationCEO / Founder
Established Year2005
Franchising Since2009
SectorSpecialty Retail
Total Investment2 Lakh - 5 Lakh
Required Area100 - 500 Sq. Ft.
📄 Franchise Agreement
Agreement Duration5 Years
Renewal Optionyes
Renewal Fee₹50K – ₹1 Lakh
Resale Rightsyes
Non-Competeyes
Exclusivity Clauseyes
Dispute ResolutionArbitration
Jurisdictiontamilnadu
Agreement Registeredyes
NotesThe dealership/franchise agreement generally covers the rights to sell Peacock Crackers products, dealership tenure, investment and stock requirements, territory allocation, pricing and margin structure, product supply terms, safety and compliance requirements, marketing support, brand usage guidelines, payment terms, renewal conditions, termination clauses, and dispute resolution procedures. Dealers are required to follow legal safety standards and company operating guidelines.
