📋 About the Brand
Fabrico is an Indian organized laundry and dry-cleaning service brand that operates on a franchise-based business model.
🏢 What the brand does
Offers laundry, dry cleaning, and steam pressing services
Also provides shoe cleaning, bag cleaning, carpet & curtain cleaning
Focuses on professional fabric care using modern machines
Provides pickup & delivery service + store-based service
🏢 Business Information
Company Namefabrico
CEO / FounderBhupendra Singh
DesignationCEO / Founder
Established Year2018
Franchising Since2019
SectorSpecialty Retail
Total Investment10 Lakh - 20 Lakh
Required Area100 - 500 Sq. Ft.
📄 Franchise Agreement
Agreement Duration3 Years
Renewal Optionyes
Renewal Fee₹2–5 Lakhs
Lock-in PeriodFull Agreement Term
Non-Competeyes
Exclusivity Clauseyes
Dispute ResolutionArbitration
Jurisdictionharyana
NotesHere is a **brief description of key franchise agreement clauses** (applicable to brands like Fabrico, laundry/dry-cleaning franchises, and most service franchises):
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### 🔹 1. Franchise Term (Duration)
Defines how long the agreement is valid, usually **3–5 years**, after which it may be renewed based on performance.
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### 🔹 2. Franchise Fee & Royalty
* **Initial franchise fee:** One-time entry cost
* **Royalty fee:** Ongoing percentage of monthly revenue (commonly **5%–10%**) paid to the brand
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### 🔹 3. Territory Rights
Specifies the **exclusive or non-exclusive area** where the franchise can operate. Prevents or allows competition from same brand nearby.
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### 🔹 4. Brand Usage Rights
Gives permission to use:
* Brand name
* Logo
* Marketing materials
But only as per company guidelines.
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### 🔹 5. Minimum Performance / Sales Expectations
May include:
* Target monthly revenue (not always guaranteed)
* Operational standards (service quality, customer handling)
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### 🔹 6. Operational Guidelines
Franchise must follow:
* Standard pricing structure
* Service processes
* Software / billing system
* Equipment and cleaning standards
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### 🔹 7. Training & Support
Franchisor provides:
* Initial training
* Staff training
* Marketing support
* Operational assistance
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### 🔹 8. Renewal Clause
Explains:
* Renewal period (usually same as initial term)
* Renewal fee or conditions (performance-based or fixed charge)
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### 🔹 9. Termination Clause
Defines conditions under which agreement can end early:
* Non-payment of royalty
* Brand misuse
* Poor service quality
* Legal violations
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### 🔹 10. Dispute Resolution & Governing Law
Specifies:
* Which court/jurisdiction will handle disputes
* Often arbitration is preferred before legal court action
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### 🔹 Simple Summary
A franchise agreement mainly controls:
**money (fee + royalty), area rights, brand usage, performance rules, and exit/renewal conditions.**
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