📋 About the Brand
Crunch Fitness is a globally recognized fitness brand founded in 1989 in New York City, USA. The brand was started by Doug Levine and grew from a single basement fitness studio in Greenwich Village into an international fitness chain with hundreds of locations worldwide.
🏢 Business Information
Company NameCrunch Fitness India
CEO / FounderDoug Levine
DesignationCEO / Founder
Established Year1989
Franchising Since2025
SectorGym & Fitness
Total InvestmentAbove 1 Crore
Required Area2,000 - 5,000 Sq. Ft.
📄 Franchise Agreement
Agreement Duration5 Years
Renewal Optionyes
Renewal Fee₹2–5 Lakhs
Resale Rightsyes
Non-Competeyes
Exclusivity Clauseyes
Dispute ResolutionArbitration
Jurisdictionuttarpradesh
Agreement Registeredyes
NotesAgreement Term Defines the initial franchise period, renewal options, and conditions for continuation of the franchise relationship.
Franchise Rights & Brand License Grants the franchisee the right to operate under the Crunch Fitness brand name, trademarks, systems, and approved business model.
Franchise Fee Specifies the upfront fee paid for obtaining franchise rights, brand access, and initial support services.
Royalty & Ongoing Fees Defines recurring payments such as royalty fees, marketing contributions, technology fees, or other support-related charges.
Territory Rights Specifies the approved operating territory and any location protection or exclusivity conditions.
Site Selection & Approval Franchise location, size, design, demographics, and layout require approval to maintain global brand standards.
Club Development & Setup Covers responsibilities related to construction, interiors, equipment installation, signage, and opening procedures.
Training & Operational Support Includes initial and ongoing training for franchise owners, managers, trainers, and staff along with operational guidance.
Brand Standards & SOP Compliance Franchisee must follow Crunch operating manuals, service standards, customer experience guidelines, and quality requirements.
