📋 About the Brand
BeCafe is a modern café brand developed by Bharat Petroleum Corporation Limited (BPCL) to enhance customer experience at its fuel stations and retail locations. The brand offers a range of freshly brewed coffee, tea, beverages, snacks, and quick-service food items in a convenient and comfortable environment. BeCafe focuses on quality, affordability, and customer satisfaction, catering to travelers, commuters, and local customers. Backed by BPCL's strong brand reputation and nationwide network, BeCafe provides a promising business opportunity in the growing café and quick-service food segment.
🏢 Business Information
Company NameBharat Petroleum Corporation Limited
CEO / FounderSanjay Khanna
DesignationCEO / Founder
Established Year2021
Franchising Since2022
SectorQuick Service Restaurant (QSR)
Total Investment10 Lakh - 20 Lakh
Required Area100 - 500 Sq. Ft.
📄 Franchise Agreement
Agreement Duration5 Years
Renewal Optionyes
Renewal FeeSame as Franchise Fee
Lock-in Period3 Years
Termination Notice90 Days
Resale Rightsyes
Non-Competeyes
Exclusivity Clauseyes
Dispute ResolutionArbitration
NotesThe franchise agreement grants the franchisee the right to operate a BeCafe outlet under BPCL’s brand standards and operational guidelines. The agreement covers franchise fees, training and operational support, quality standards, use of trademarks, territory exclusivity, performance reviews, renewal terms, non-compete obligations, transfer rights subject to company approval, dispute resolution procedures, and termination conditions. Franchisees are required to maintain service quality, comply with company policies, and follow approved operating procedures to ensure a consistent customer experience.